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How to Attract Your Ideal Customers with the Right Brand Archetype written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Jane McCarthy In this episode of the Duct Tape Marketing Podcast, Sara Nay steps in as host to interview Jane McCarthy, a seasoned brand strategist and author of…

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The Framework That Transformed My Business (And Can Transform Yours Too) written by John Jantsch read more at Duct Tape Marketing  The Duct Tape Marketing Podcast with Nick Sonnenberg In this episode of the Duct Tape Marketing Podcast, I interviewed Nick Sonnenberg, founder of Leverage, a leading operational efficiency consultancy, and author of the…

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How to Adapt, Thrive, and Stay Human in an AI-Driven World written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, we dive into the evolving world of marketing in 2025, where artificial intelligence (AI) is reshaping how…

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The Franchise Playbook: Insider Tips for First-Time Buyers written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Alex Smereczniak In this episode of the Duct Tape Marketing Podcast, I interviewed Alex Smereczniak, serial entrepreneur and CEO of Franzy, a platform transforming franchise discovery and acquisition. Alex has a…

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Weekend Favs February 1st written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting.…

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Cold Outreach Strategies That Actually Work in 2025 written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Matthew McQuinn In this episode of the Duct Tape Marketing Podcast, I interviewed Matthew McQuinn, co-founder of Coldlytics, a company that specializes in research-based lead generation for cold outreach. Matthew has…

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Low Budget, Big Impact: Crafting Video Ads with Humor written by Jarret Redding read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Emily McGregor In this episode of the Duct Tape Marketing Podcast, I interviewed Emily McGregor, founder of Penguin Cat Creative, a copywriting agency specializing in high-converting marketing funnels and campaigns.…

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Weekend Favs February 8th written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting.…

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Storytelling Converts Better Than Sales Tactics Every Time written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with David Garfinkel In this episode of the Duct Tape Marketing Podcast, I interviewed David Garfinkel, a copywriting expert and author of The Persuasion Story Code. David is widely regarded as one…

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Why Storytelling is the Most Powerful Business Skill (and How to Master It) written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Mike Ganino In this episode of the Duct Tape Marketing Podcast, I interviewed Mike Ganino, a keynote speaker, storytelling expert, and the author of Make a…

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